Vermont Retailers Report Sustained Holiday Sales Despite Supply Chain Issues

Customers browse the shelves at Morse Farm Maple Sugarworks in Montpellier on November 3. File photo by Glenn Russell / VTDigger

Vermont retailers are reporting sustained holiday sales despite issues with the supply chain.

Mail-order sales at Morse Farm Maple Sugarworks in Montpellier offset a slight decline in in-person sales, said managing director Jake Shattuck.

“The phones are ringing all the time, and people are really trying to place their orders, and we do our best to get them through on a timely basis,” Shattuck said.

He said a lot of people are coming in too. He said Morse Farm paraphernalia like t-shirts were selling fast, along with candy, samples and gift sets of maple syrup and pancake and waffle mix.

“They are taking everything,” he said.

Catherine Davis, Speaker of the Lake Champlain Chamber, said food and drink sells particularly well.

The most recent sales statistics available for Vermont date back to August and show that retail sales this month have jumped 10.7% from August 2020. But those statistics have a huge margin of error – to 7% or more – and, of course, say nothing. on holiday sales.

Davis said a manufacturer that supplies retail stores told him 2020 is their best year and 2021 is on track to overtake 2020.

On the other hand, supply issues have been a challenge, she said.

“If someone buys the last of something, it might be the last they can sell this holiday season,” Davis said.

Carol Metayer encountered this problem at Farm-Way, the outdoor equipment store in Bradford of which she is president.

“Some of our North Face clothes don’t arrive until Christmas,” said Metayer.

The socks were also a challenge. Although wool socks are made in the United States, some manufacturers don’t have enough wool, she said.

Metayer said some vendors have had problems hiring enough people to make, package and ship their products.

But typically, she said, inventory builds up after months of supply chain issues.

“We have a lot of boots,” said Metayer. “We have a lot of rackets. We have a lot of jackets.

Metayer said that in addition to outdoor equipment, smokers and cooking utensils are selling well.

“Business has been good,” said Metayer. “It’s been very busy.”

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Filed under:

Business and Economy

Tags: vacations, Lake Champlain chamber, walrus maple syrup production, supply chain

Fred thys

About Fred

Fred Thys covers business and economics for VTDigger. He is originally from Bethesda, Maryland, and graduated from Williams College with a degree in political science. He is the recipient of the Edward R. Murrow Award from the Radio, Television, and Digital News Association for investigative and corporate reporting. Fred has worked for The Journal of Commerce, ABC News, CBS News, CNN, NBC News, and WBUR, and has written for Le Matin, The Dallas Morning News, and The American Homefront Project.

E-mail: [email protected]

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