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The Kingdom of Saudi Arabia pavilion at Expo 2020 Dubai attracted more than 150 Saudi volunteers, as the country promotes volunteering as an important part of its national transformation agenda Vision 2030.

Young Saudi volunteers in particular, who make up around 20% of the total customer engagement staff at the Pavilion, are part of what the government hopes will be a growing trend in the Kingdom. The goal is to produce 1 million active volunteers by the end of the decade.

The volunteers were chosen from a competitive pool of over 600 applicants. In preparation, the volunteers – who are Saudis studying or working in the United Arab Emirates – have taken training courses in leadership, problem-solving, communication and hospitality, to welcome and assist visitors to the Saudi pavilion. They secured their placement through the Emirates Foundation, which facilitates public and private sector funded initiatives for youth empowerment.

Hussain Hanbazazah, Commissioner General of the Kingdom of Saudi Arabia Pavilion, said, “Our volunteers are driven by a sense of patriotism, love and service for our country. I am filled with pride when I see these volunteers guiding Expo visitors from around the world through our pavilion. They are the ambassadors of the Kingdom to the world and represent a key pillar that we aim to highlight through our participation in Expo 2020 Dubai: Our people. They tell our visitors about the Saudi Arabia pavilion and the opportunities it offers, its majestic beauty, stunning natural wonders, rich heritage and wonderful UNESCO World Heritage sites of the Kingdom and other hidden archaeological and cultural gems. I hope this will inspire them to visit the Kingdom soon. They also share their dreams and aspirations as young Saudis amid the wave of transformation underway in the Kingdom as part of Vision 2030. ”

In March 2020, the government launched the Volunteer Work Platform – which aims to provide a safe environment that regulates relationships between volunteers and the organizations they support within the Kingdom.

In addition, the Department of Human Resources and Social Development has also launched a national award for volunteer work, to further encourage the act of “giving back”. Volunteers from various sectors are eligible, including government, education and community work, from all 13 regions of Saudi Arabia.

The total number of volunteers in the Kingdom of Saudi Arabia has doubled every year for the past five years, reaching 409,000 in 2020.


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